Specialists in free play, Edventure Ltd, have appointed a PR agency. Aspen PR will be tasked with promoting the launch of Edventure's new website and maximising publicity around links with various partners to raise the company's profile. Commenting on the move, Russell Booth, General Manager said, ‘Here at Edventure we add value to our products in so many ways we take it for granted. We were looking for a PR company to help us promote all the exciting work we do!'
BabaSlings, designers of one of the market's most revolutionary baby slings, has appointed Lexicon Public Relations Ltd to manage a pro-active PR campaign. BabaSlings' owners Heath O'Connor and Daniel Lucas took the decision after seeing the impact that Lexicon's PR has achieved within the nursery sector, notably with Dorel, which it has represented for 12 years. Heath O'Connor says, ‘We want to communicate the many benefits of the BabaSling'.
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The Credit Crunch – what should the industry be doing to help you?
