Over 75 local authorities across the UK now offer parents incentives to encourage the use of reusable nappies, making them an even better buy in these cash-strpped times. The incentives range from free trial packs to up to £70 cashback or vouchers towards reusable nappies or nappy laundry services. Schemes are available up and down the country, and new incentives are always emerging.
Nappy manufacturer, Bambino Mio has just made it easier for parents to find out information on incentive schemes, by offering an incentive finder on their website at www.bambino.co.uk/incentives. Parents can locate incentives by region. Bambino Mio have also recently provided a number of their stockists with a printed directory detailing real nappy incentives, enabling sales staff to highlight these as another unique selling point to reusable nappies, and giving parents information to hand when they view products in-store.
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The Credit Crunch – what should the industry be doing to help you?
