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GoochiCoo, the innovative, designer brand for babies and toddlers, has awarded a licence to KISS HK (Keep It Simple), the creator of high-quality wooden toys for children, to produce a range of GoochicCoo-branded wooden toys.
The range will launch with tubs of wooden blocks, shape sorters, activity cubes and walker wagons. All will be illustrated with designs and slogans specially chosen for the range but representative of the GoochiCoo style: cartoon babies and toddlers with the brand's signature ‘nappitude': fun, friendly and just a bit cheeky.
The range has been previewed in Hong Kong recently with first product to market scheduled in the spring of 2009. It will be sold through major UK high street retailers and toy specialists.
GoochiCoo was created by character experts Ged and Kaely Backland. GoochiCoo has already secured a number of major licensing deals in areas as diverse as greetings cards, bibs and bedding and promise many more are on the way.
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