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The Baby Show born in Manchester
Published:  21 February, 2008

The Baby Show team are delighted to announce the birth of their fourth Show in the annual calendar which will take place at Manchester Central, 14th - 16th November 2008. This follows the successful launch of The Baby Show, ExCeL in March 2007; which brought the total audience across the 2007 Shows to over 74,000.

The Shows currently serve London and the South East, Birmingham and the Midlands.  Considered by many as the UK's second city1, Manchester and the surrounding area with an approximate annual birth rate of 178,0002, is an ideal location to host The Baby Show and reach parents and parents to be in this region.   "We successfully launched The Baby Show in Birmingham in 2003 and have experienced year on year growth. The birth of the Manchester Show signifies strategic regional growth, and we are thrilled to gain the support of many of our exhibitors in doing this." Nicole Boakes, The Show Director commented

The new Baby Show will be the only event of its kind in the North of England with visitors expected from Manchester and the surrounding areas including Cheshire, Lancashire, Merseyside and the North East.

Title sponsor Bounty confirmed their support for the fourth show in Manchester;

"Having complete UK coverage it is important for us to be visible and have an opportunity to connect with mums in the North of England. The platform in Manchester will give us exactly that opportunity," said Andrew Thomas, Executive Director, Bounty (UK) Ltd

125 companies are expected to exhibit at this event.  Features are set to include a Main Stage, Café serving pregnant and baby friendly food, Play Zones, Collect by Car service, Feeding Room and Changing Area.

Many of The Baby Show exhibitors have expressed their enthusiasm;

"We are delighted that Clarion Events are launching a further show in Manchester allowing us to reach an even greater number of consumers keen to see our brand," said Guy Schanschieff, Bambino Mio

 "A fourth Baby Show? Manchester? Bring it on ..." Avril Deane, Tommee Tippee

The current Baby Show sales and marketing team will be delivering the Manchester Baby Show and exhibitors past, present and potential are invited to discuss their requirements with Show Manager, Matt Miller on 020 7370 8134.

"There is very limited stand space at Manchester Central, which makes taking part in the Show an exclusive opportunity to reach out to this region's high spending new parents and parents to be" said Miller

For more information please contact Laura Leveson on 020 7370 8348 / email laura.leveson@clarionevents.com







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