Keeping your little ones entertained

Published: 14 August, 2008

Fisher-Price brings entertainment to the home with innovative Baby Gear and nursery items. The best selling, fully co-ordinated Rainforest range provides all the essentials for the nursery. Each piece incorporates the expert features and play experience you would expect from any Fisher-Price product, the range is beautifully themed to be suitable for both boys and girls with bold, inviting packaging providing stand out at retail.

Joining this beautiful collection this year, the Rainforest Booster Seat maintains the jungle-themed play features with a colourful toy tray that can easily be slotted in and out of place to keep children entertained. The Rainforest Jumperoo continues to be a favourite. This great play centre lets infants enjoy 360 degrees of entertainment with toys all around and above to explore. As baby bounces, rewarding sounds and lights are activated to encourage interaction and a 3-position height adjustment enables a custom fit ensuring safe, comfortable bouncing fun. The Rainforest Bouncer keeps babies entertained while parents have some hands free time. Featuring a removable toy bar with a light-up waterfall, as infants bat at the hanging toys, they activate songs, nature sounds and light rewards to keep them busy.

Winner of the Best Newborn Toy category in the 2007 Mother & Baby awards, the Rainforest Melodies & Lights Gym offers a supersoft quilt for comfort, with colourful arches and animal-themed toys to keep infants entertained. Whether they are looking for overhead entertainment or ready for tummy-time play, a variety of links enable parents to reposition the toys from high to low to suit their baby's stage. Lights and sounds activated from all around the gym will keep baby amused from any angle.

In addition to the fantastic Rainforest range, there is a great selection of other products in the Fisher-Price portfolio to keep baby busy at home. A great item to keep children entertained from the early days right through to the toddling stage, the Newborn to Toddler Rocker comes with a removable toy bar with musical rewards and a soft bird for finger play. For newborns, the rocker has a low-profile position with a recline to keep them secure, and as baby grows, the toy bar can be removed and the rocker extended to a higher position allowing toddlers to have a stationary seat for sit at play.

A high impact PR and marketing campaign will support key Fisher-Price products throughout the year.

Hotline: 01628 500 000

http://www.fisher-price.co.uk/