Janet Theodore signs Kaleidoscope Communications

Published: 06 July, 2009

Since its launch at BPA Baby & Child 2008, Janet Theodore is stepping up the PR and marketing activity for its innovative Breast Feeding Pouch, by teaming up with Bedfordshire-based Kaleidoscope Communications.

With a timetable of activities well underway, Janet Theodore's 2009 marketing strategy will see an increase in brand awareness for both the trade and consumer sectors.

Janet Theodore said: "The Breast Feeding Pouch has proved so popular that initial stock totally sold out. An updated and improved design of the product is coming in shortly and Kaleidoscope is the ideal partner to really drive the brand forward."

www.breastfeedingpouch.co.uk.