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BabaSlings Ltd has had a fantastic year, achieving 50 per cent organic growth. The focus of 2009 was to expand the customer base in the UK and abroad. Following the success of this the focus for 2010 is about supporting the retailers and getting the message out to the consumer.
BabaSlings has been developing a marketing and advertising plan for 2010 which will see much more spend in this area. The real focus for the coming year is to get behind the retailers and provide them with as much support as possible and drive sales.
Supporting campaigns will be maintained throughout 2010 and will be rolled out across the UK. The aim is to directly enhance the consumer experience of theBabaSling™ and baby wearing in general through a number of targeted initiatives that have been set up with various organisations and influential hubs and groups.
BabaSlings will be making sure that messages are clear on the use of the product so that it is used to its maximum potential. One of the most versatile slings on the market, with seven different carrying positions, theBabaSling™ can aid a parent in many different ways. It’s not just a sling but a carrying aid that frees up parents’ hands to get on with daily activities and helps relieve the pressure on the arms from a needy toddler.
Tel: 0845 2222 468
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