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kiddy has personalised its 2010 car seat ranges in the infinity pro (group 1) and comfort pro (group 1, 2, 3) with evocative new names bringing them into line with consumer preference.
The infinity pro colours include Raspberry, Skylight, Morning Mist, Midnight Blue, Blazer Red, Evening Dusk, Barberry Red and Goldcup, as well as Racing Black and Hanami, which were established in the second half of last year. The names are designed to give a more descriptive feel to each product, reflecting the principal colour mix with consumer-friendly wording. So the ‘dark grey’ kiddy comfort pro which has recently been taken on by John Lewis, is now called the kiddy comfort pro ‘Morning Mist’.
kiddy offers a wide choice colour designs in machine washable fabrics. In both the infinity pro and comfort pro car seat ranges the Goldcup, Spring Shoots, Morning Mist and Skylight versions come complete with a detachable baby book by Ravenburger toys. The kiddy DESIGN lines include the licensed book character fabrics based on pirate Capt’n Sharky and beautiful Princess Lillefee, both of which have been widely taken up in the UK.
Tel: 0800 747 1700
Email: info@kiddy.uk.com
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