East Coast is celebrating its 50th Anniversary this year.  To celebrate, the company will be launching some new and exciting products across its portfolio at Harrogate.  This will include a new modern furniture set, new sleigh cot bed to add to the already popular Langham oak furniture (all East Coast branded), two new Disney bedding ranges to tie in with the recent launch of the sequel to the Hundred Acre Wood, new products from Tiny Love and the launch of Sassy, which has been rebranded with a fresh new look and a great range of developmental toys including bath time.  Not to mention some existing new products coming from Bebecar.