Save the new date!

Published:  20 January, 2012

This October there is only one place you need to be, The Baby Show for Trade at London Olympia. Now a week earlier, the show will run from the 7-9th and it is the perfect place to preview your new collections to the countries leading buyers. Don’t miss out, book your stand now. 

The Baby Show for Trade is the only show in autumn dedicated to the baby and nursery trade and it is the ideal platform to get in front of those that matter. Top buyers from John Lewis, Sainsbury’s, Harrods, Halfords, Boots, Mamas & Papas, Tesco, Mothercare, Toys ‘R’ Us and Amazon descended on last year’s show as well as leading independent stores such as of WH Watts & Sons, It’s a Baby, Babycare Bradford, Peppermint, Frills All Round, Brooks of Hull and Baby Planet. We look forward to welcoming them back this year. 

Jason Heller from the go-to store for parents in London, Huggle, states: “We enjoyed the show and found it to be a really worthwhile use of our time, from a retailers point of view it was a great source of information and we are just hoping it continues to grow and become an important part of the trade show schedule” 

The three day show is centrally located for both UK and International buyers at London Olympia and fits perfectly in to the trade show calendar at the crucial autumn ordering period. 

Brands that have already confirmed their attendance include Britax, Silver Cross, Hippychick, Halilit, Tippitoes, Baroo, Melissa & Doug, Natures Purest, Itti Bitti, Baba Me, Skibz, Aden and Anais, Milton Baby Care with many boasting exclusive show offers, new products and innovation. 

Last year Silver Cross were very pleased with the show. Nick Paxton, CEO, of the company states: “Silver Cross was delighted to attend the Baby Show for Trade this year. The show provides the ideal forum to meet our retailers and introduce our new product range for 2012.” 

Andy Payne from Baroo adds: “The Baby Show for Trade was an excellent show for Baroo, the new stand looked fantastic and allowed us to showcase all our new products as well as some of the existing range. Roll on next year, we will see you all there!”  

If you want unique access and unrivalled opportunities to meet senior decision makers contact The Baby Show for Trade now for a detailed floor plan and to secure the best remaining stands. Great positions are still available at this moment plus some fantastic BPA membership discounts. Call Russell Hughes now on 020 7370 8874.


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