The latest from the Baby Show for Trade

Published:  11 April, 2012

The 2012 Baby Show For Trade takes place at the National Hall, London, Olympia on 7-9 October and will feature brand new products from a burgeoning list of exhibitors, most notably the first showing of a new launch by Silver Cross.

A new exhibition layout will allow for greater interaction between manufacturers and buyers, bringing with it greater opportunities for profitable exchanges and a truly business like atmosphere. The new show website will allow buyers to clearly see what exhibitor launches are happening at the show and to arrange meetings with those in their marketplace. For outside of show hours the organisers have published a London Guide to help suppliers and buyers get together, stay in the same hotels and make the most of the social opportunities provided.

Among the top buyers who have recently registered to attend are Babycare (Bradford), Toys R Us, Ocado, That Cute Age, Mothercare and Bentalls. Buyers from Asda, Argos, Boots, JoJo Maman Bébé , Mothercare and John Lewis will also be in attendance as part of the prestigious Rattles to Riches competition taking place on each day of the event. Sponsored by SGS Consumer Testing, Rattles to Riches offers entrepreneurs the opportunity to put ideas in front of high-profile industry personnel at the show who would otherwise be very difficult to access, creating the chance for the ultimate prize of a one-to -one meeting with a major buyer who might decide to put the winning product in their stores.

“The whole Baby Show For Trade team, led by Nicole Muller, Portfolio Director are looking forward to delivering the third Baby Show For Trade on 7-9 October 2012. With the new innovations and a new competitive pricing structure, the show is going from strength to strength and we look to welcoming our baby and nursery retailers to this must attend event” said Russell Hughes, Show Manager.

For all the latest show news and information, visit or to book a stand call the sales team on 020 7384 8170

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