Milton Pharmaceutical pioneered a new approach to sterilising baby’s bottles in 1947, and changed the way parents and hospitals viewed baby hygiene forever, becoming synonymous with the phrase ‘Milton makes it safe’. 65 years on, Milton is still one of the most effective methods for protecting babies from germs, and is loved by generation after generation for its simplicity, value and convenience.

Milton is clinically proven to protect against germs (bacteria, fungi and viruses) that can be harmful to a baby. The range includes their iconic Sterilising Fluid (available in 500ml and 1 litre sizes) and Sterilising Tablets, as well as an extensive range of products designed to protect babies from germs including the NEW Milton Mini Portable Soother Steriliser, Antibacterial Surface Spray, Wipes and Hand Gel.

Commercial Manager Tess Clarke said, “When as a business we decided to work with a wholesaler, to support and develop our direct distribution to independent retailers, our first choice was Baby Brands Direct. BBD’s commitment and keenness to work with Milton, as well as their range of distribution channels and professional attitude, has given us the confidence that BBD will help to increase the awareness of Milton amongst independent retailers and showcase our range of new and innovative products”.

Baby Brands Direct stock the best brands, the best products at the best prices and offers an easy to use website for independents and department stores to preview and buy stock online for next day delivery with minimum carriage paid orders at just £200. For more information about Baby Brands Direct and their customer loyalty scheme, simply register at www.babybrandsdirect.co.uk

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