Manchester is the place to be!

Published:  03 August, 2012

The Baby Show Manchester is the biggest parenting event in the north of England and will attract thousands of new and expectant families over the weekend of 31st August – 2nd September 2012 so there couldn’t be a better reason to exhibit! Held this year at the new venue EventCity, limited stand spaces and sponsorship opportunities are available. For more information or to book a stand email or call Luke Potkin on 020 7384 8170 now.

EventCity is centrally located just off the M60 and the 3,000 free car parking spaces make it a fantastic venue for shoppers from all across the north of England. With the recent migration of workers to BBC Manchester, a population of 503,100 up 19% since 2001[1] and the current baby boom happening in Manchester[2] it really is the place for you to be. The Baby Show research has also shown that visitors travel for up to two hours to a show and with a number of affluent areas in the Greater Manchester area there is potential for excellent sales.

Louise Day Owner of Lift Slings said; “We attended the first Baby Show in Manchester and had such a great show, we booked our stand for this year straight away. As a business based in the north, it was a refreshing break to have a major Baby Show on our doorstep, reaching customers that the other shows wouldn’t have found.”

To ensure it is a must attend event, brand new features have been added to attract a wider audience including;

« The launch of The Baby Show Stage with Made for Mums includes fashion shows, expert speakers such as the One Born Every Minute midwives who are about to film a new series, Annabel Karmel and Commando Dad.

« The new addition of bookable natal classes run by The Natal Company, covering preparations for birth and labour, practical babycare and DaddyNatal.

« Also new to the show is The Enterprise Zone with Mums Club which enables new and existing small businesses to showcase their services at the biggest parenting event in the north of England. They are also hosting their very own boutique area with a limited number of subsidised stands available for those who haven’t exhibited at the show before and you can apply by visiting

The Trafford Centre Pavilion will also be playing host to some of the UK’s biggest stores such as M&S, Selfridges, and John Lewis to give the consumer the opportunity to see what is available in their dedicated parenting departments. A hand-picked team of mystery shoppers will also be at the show seeking out which brands and services give the best advice and information to their customers.

Nicole Muller, Portfolio Director for The Baby Show states; “The Baby Show Manchester will deliver new initiatives and features making visiting the show even more compelling than ever before for families in the north of England. It also provides additional opportunities for brands to become involved and meet even more consumers from their target market; it is the ideal time to exhibit.”

To participate as an exhibitor or to receive the latest news and exclusive trade offer updates, email with your interest.

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