Crave appoints Azaria PR

Published:  08 August, 2012

Crave, the UK’s leading maternity clothes designer and retailer has appointed family specialist PR agency, Azaria to head up its 2012 PR activity. The agency will be responsible for showcasing the Autumn/Winter collection and positioning the brand as the must-buy when pregnant. 

Crave is renowned for combining luxury, style and the latest catwalk trends, to create an on-trend wardrobe for mums to-be. It is also a firm favourite amongst celebrities! For more information on the range visit

Helen Worsley, Managing Director says: “We chose Azaria due to their knowledge of this industry, enthusiasm and passion for our brand. Crave has a lot of exciting activity coming out and we are looking forward to Azaria helping us with this.”

Amber Steventon, Managing Director for Azaria states: “We are thrilled to be working with Crave. They have a fantastic offering and we cannot wait to implement our campaign over the coming months. We want all pregnant mums to know of Crave and be inspired to purchase pieces from them.”

To follow Azaria on Twitter search for @AZARIAPR or visit find out more information at

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